PHOTO: Leena Evic, Entrepreneurial Spirit Award Winner

Leena Evic wins the Entrepreneur Spirit Award

November 5, 2021

2021 Indigenous Entrepreneurship Awards

November 4, 2021 | Tonight, Pow Wow Pitch, a non-profit organization supporting and celebrating  Indigenous entrepreneurs, announced Iqaluit-based leader Leena Evic as a winner of the Entrepreneurial  Spirit Award at the inaugural Indigenous Entrepreneurship Awards which celebrate excellence and outstanding achievement and impact in Indigenous entrepreneurship.  

Leena Evic has been an advocate for the Inuktitut language and culture for as long as she can remember. 

Leena’s career has included work as an educator, teacher, principal, and curriculum developer as well as executive management roles in Inuit organizations and governments.  

Today, Leena is co-owner of the Pirurvik Centre, an Iqaluit-based social enterprise focused on Inuit language, culture and well-being. Pirurvik means ‘a place of growth’ in Inuktut. Leena founded Pirurvik in 2003 to help rebuild Inuit approaches to teaching and learning and respond to the needs and aspirations of Nunavummiut. 

In addition to creating and delivering its own full-time training programs, Pirurvik produces teaching and learning resources both in print and online. Some are geared towards enhancing the skills of Inuktut speakers while others help Inuit who are not functional to build their skills through Inuktut immersion. Pirurvik also produces phrasebooks, Inuktut learning materials and other resources for the general public. 

“I am using entrepreneurship to protect and reclaim Inuit language, culture and identity in our Inuit Nunangat,” said Leena Evic. “I am proud to employ elder professors to work with a passionate team of  people with the trust and support of my community.” 

“It is an honour for us to celebrate and recognize excellence and outstanding impact in Indigenous entrepreneurship,” said Sunshine Tenasco, Founder of Pow Wow Pitch. “Leena’s reclamation and protection of Inuit culture and language and her legacy are cause for recognition, appreciation and celebration. Congratulations, Leena, and thank you for your impact, example and legacy.”

To watch Leena’s feature, click here. To watch the full Awards show, click here.